#newspaper

Mike Brandly, Auctioneer

Oct 5, 20202 min read

You’re not marketing your auction

We’ve held that actually auctioneers only need “alpha” and “beta” (the highest possible bidder and the next highest possible bidder) and...

Mike Brandly, Auctioneer

Apr 14, 20202 min read

3 weeks of consecutive advertising?

Some jurisdictions have more recently permitted online (Internet) advertising to substitute for newspaper advertising. Nonetheless, what...

Mike Brandly, Auctioneer

Sep 27, 20173 min read

Auction marketing — do we get what we pay for?

John Schultz via a Facebook post. Yes, this is a newspaper cartoon placed in the Spring Valley Tribune — suggesting for marketing (or...

Mike Brandly, Auctioneer

Nov 18, 20122 min read

Announcements made day of sale take precedence?

Sometimes it’s “… all prior printed material,” or, “… all prior announcements and printed material,” or, “… any other information either...